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Neuvation blog:
Shoe laces: I have to admit that this is somewhat embarrassing but I am a little over 60 and just learned how to tie my shoes – or I should say – correctly. The first knot I learned would open up almost as fast as I tied it. Needless to say, retying shoes all day can be a pain. It could even cost you a bike race. So I quickly learned to double tie everything and chuckled to myself at everyone else who had their shoes single tied. What idiots? Then I bought the sneakers with an ingenious lacing system that would only allow the laces to be way too lose or so tight your feet would cramp. No doubt this was marketed as a new lacing technology. I was forced into Googling shoe lacing patterns in an effort to make the shoes wearable when I realized that I had been tying a granny knot my whole life – actually double tying. At least now I have an excuse for anything I have ever done wrong – I didn’t even know how to tie my own shoes. Click here for an archive of blog entries Instead of the normal home page telling you all about me and my company, I’ve decided to tell you about yourself. After about 5 years of answering e-mails and returning phone calls I have a very good idea of who you are. Cycling is more than just a hobby, it really has become a defining character not only for yourself but also for people who know you. You are “the bike rider.” While you are not riding, thinking about future rides and equipment take up a good amount of your very limited free time. You have bought a lot of equipment over the years and have had both good and bad luck with the big brands and have done a lot of research into not only the buzz words of the bike industry but also into the real nuts and bolts about why some components and bikes are really better than others. You are Internet savvy and have worn out the Google keys on your keyboard. You have also been around the block and understand what is going on from a business side. You know that shopping online can save a lot of money (why else would you be reading this page). You also have seen a dramatic shift in the last 10 years in terms of country of origin for almost all of the bicycle parts. You know that some of the very best bike frames in the world are made in You have bought the Gucci brands and have been disappointed and have come to the realization that the true measure of a purchase (or being an informed shopper) is in getting the quality you want (if this is your passion, sacrificing quality is not an option) at the best possible price. Most likely you have also been referred to this site by one of your cycling buddies who have Neuvation products and love them or has been one of the many people who have been really happy with our customer service (Google both of them if you haven’t already). We’ve found that when we focus on the real needs of our customers everything else falls into place. If we ask ourselves “What do our customers really want?” we always know what to do. Thanks for reading, John Neugent Toll free 877-222-4519 |



